for whoever owns developer adoption

We run the developer video channel you keep meaning to build.

Ideated, scripted, shot, and edited by us. Your team just hits upload.

See your first slate
the receipts
76
videos we shipped for Strapi
57K
views on those videos
459
hours developers spent watching
6mo
Jan–Jul 2026, one channel

straight from Strapi’s YouTube analytics

the part nobody owns

you own developer adoption. the video that drives it is the one thing nobody has time to make. so developers go learn your tool from someone who isn’t you.

how it works

We make every video. You just publish.

We produce the whole channel end to end. You review each video and publish it; we do the rest.

  1. 1
    we learn your product. we read your docs, use the tool, and figure out what’s worth a video.
  2. 2
    we produce every video. ideate, script, shoot, edit, handed over ready to go.
  3. 3
    you ship every week. a steady stream of videos developers watch, without pulling your team off the product.
who you’d be working with

We’re developers ourselves.

We run the channel developers actually subscribe to, every week. Most agencies have never opened the tool they’re filming.

we can read your docs. that’s the difference.

Is this a fit?

not yet, if

  • you don’t have a product developers can use yet.
  • your team already has the bandwidth to make developer video.
  • you just want one viral video, not a channel.

we can help, if

  • you have a product developers can use today.
  • video developer education is more than your team can keep up with.
  • you want a channel that ships on a real cadence.

Frequently asked questions

Do we have to be on camera?+

No. we work with whatever you’ve got: a founder who’ll show up, an engineer for a screen-share, or nobody. the channel doesn’t depend on any one person’s calendar.

Who owns the channel and the footage?+

You do. it’s your channel, your audience, your assets. we run it, you own it.

How fast do videos start going out?+

First slate in the first two weeks. we come to the intro call with real ideas for your product, not a generic pitch.

What does it cost?+

It’s a monthly engagement, priced like a senior hire, not a per-video invoice. we’ll put the number on the call once we know your scope.

book the call

See what you’d ship in month one.

It’s a 30-minute call. we look at your product and your channel, and come with a real first slate. no deck, no pressure.

See your first slate

30 minutes · thejus@kazeandco.com

you keep two things, whether or not we work together
  • an audit of your channel: where developers drop off, and why.
  • a first month of content ideas we’d ship for you, ready to make.